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In the ever-evolving landscape of the financial industry, bookkeeping professionals are finding themselves at a crossroads. Traditional bookkeeping methods, while still essential, are no longer sufficient to meet the changing needs of clients and the demands of the market. As a bookkeeping business owner or a BAS agent in Australia, you may have already contemplated the transition towards offering advisory services. In this blog post, we will delve into the key aspects of making this transition, including the skills needed and the myriad of benefits of expanding your services to include consultancy.


The Changing Landscape:

The shift from traditional bookkeeping to advisory services is being driven by several factors. Increased automation and the advent of cloud-based accounting software have streamlined the bookkeeping process, reducing the manual data entry workload. As a result, bookkeepers have more time to dedicate to value-added services.


Skills Needed for Advisory Services

- Financial Analysis: To provide sound financial advice, bookkeepers must become adept at analyzing financial statements, identifying trends, and forecasting future financial performance.

- Communication Skills: Effective communication is crucial when conveying complex financial information to clients. Being able to translate financial data into actionable insights is key.

- Problem-Solving: Advisory services often involve tackling complex financial challenges. Developing problem-solving skills will help you provide practical solutions to your clients.

- Industry Knowledge: Staying up-to-date with industry trends and regulations is essential. Clients rely on your expertise to guide them through industry-specific challenges.

Benefits of Expanding to Consultancy:

- Increased Revenue: Offering advisory services can significantly boost your revenue. Clients are often willing to pay a premium for strategic financial guidance.

- Enhanced Client Relationships: Providing advisory services deepens your relationship with clients. They see you as a trusted partner, not just a service provider.

- Business Growth: As you add consultancy to your services, your business can grow organically. Satisfied clients are likely to refer others, leading to a larger client base.

- Personal Growth: Transitioning to advisory services challenges you to learn and grow. It expands your skill set and makes your work more intellectually stimulating.

- Competitive Advantage: By offering a broader range of services, you differentiate yourself from competitors and position your business as a one-stop financial solution.

The transition from traditional bookkeeping to offering advisory services is a transformative step for bookkeeping business owners and BAS agents. While it requires acquiring new skills and knowledge, the benefits are substantial. Not only does it lead to increased revenue and business growth, but it also strengthens client relationships and positions you as a trusted financial advisor.

As you embark on this journey, remember that ongoing learning and adaptation are key. Stay informed about industry developments, refine your skills, and be prepared to provide your clients with the strategic financial guidance they need. The shift towards advisory services is not just about evolving with the industry; it's about unlocking your full potential and offering your clients the best possible service in the changing landscape of financial management.

If you're a bookkeeper looking to learn about advisory, or perhaps refresh your advisory skills, then this is the course for you. Click here to learn more.

Katrina Aarsman

Article by Katrina Aarsman

Author of Grow, Profit, Exit, mother of two and mentor Katrina Aarsman has been with Pure Bookkeeping since 2018. As spokesperson for Pure Bookkeeping Australia, Katrina uses her role to help bookkeeping businesses in a meaningful way. Along with leading development, implementing goals and upholding values, Katrina is dedicated to staying in touch, on top of trends and issues with the bookkeeping industry. Before Pure Bookkeeping, Katrina built a multi-staffed bookkeeping business that she sold in 2015. Since then she has guided, supported and helped bookkeepers build and grow their businesses. She continues to find new things that inspire her and the people around her. Currently, she is exploring meditation and dreaming of one day living by the water.