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What's your Bookkeeping Business Vision Statement?

If you don't have one, it's important to figure it out.

Just ask Pure Bookkeeping co-founder, Debbie Roberts.

Here are her thoughts...

Deciding to grow from a successful practice to a profitable business will reward you in ways that you never thought possible. But the journey requires a vision that is bigger than yourself. A picture of your future that inspires and excites you. That gives you the lift you need when the times get tough – and they will.

Have you taken the time to create a Vision Statement that inspires you?

Have you created a Visionary Picture Board with pictures and statements that remind you of the reason why you have taken on this challenge?

There are many reasons for growing your practice into a profitable business including...

-For your children

-So that you can take time off

-So that you have a passive income
because you can’t stop the clients coming

-To prove to yourself that you can do it
because it is worth more than a practice when it’s time to sell.

What are your reasons for growing your practice into a profitable business?

Think about that when you are creating your Vision Statement and your Visionary Picture Board.

Peter Cook says during our seminars that one of the things that holds us back from creating a big vision is because of the fear of failure.

What will people think of us if we fail?

During the seminar, Pete helps you put that notion into perspective. He says that if you have a goal to sell your bookkeeping business for $1,000,000 and you fail and only get $800,000… do you think you would be happy with that?

Of course you would!

So have fun with your Vision Statement!

Think bigger than you really feel comfortable with.

No one actually cares if you miss the mark.

But just create one. And if you have one already but it really doesn’t inspire you, or perhaps you’ve already achieved that vision… then it’s time to revise it.

Deb, thank you for some great insight!

So, when will you craft your Vision Statement?

Now is the best time to do it.

To your success,


Michael Palmer

Article by Michael Palmer

Michael is the CEO of Pure Bookkeeping, the host of The Successful Bookkeeper podcast and an acclaimed business coach who has helped hundreds of bookkeepers across the world push through their fears and exponentially grow their businesses and achieve the quality of life they've always wanted.