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We’ve all been there—sitting with a notebook full of ideas, a whiteboard of strategies, or a mind buzzing with “someday” plans. But without action, those ideas don’t move you forward.

As Jane Lee Logan said, “A single tiny step you actually take is better than any big plan left undone.”

Why small steps matter

Big plans can feel exciting at first, but they often become overwhelming. You want everything perfect before you begin, so you stall. Days turn into weeks, and progress never happens.

A small step, on the other hand, builds momentum. It shifts you from thinking to doing.

Examples for bookkeepers and business owners:

  • Create one system today, even if it’s just documenting how you onboard a client.
  • Spend 15 minutes drafting a process checklist instead of waiting to “redo everything at once.”
  • Call one potential client instead of waiting until your marketing plan is complete.

Each small action moves you closer to results.

Progress builds confidence

Every step taken gives you clarity. You learn what works and what doesn’t. You gain confidence knowing you can improve and adjust as you go.

For bookkeepers, this might mean starting with one Pure Bookkeeping workflow. Once you see the time saved, it’s easier to expand the system across your business.

Don’t wait for perfect

Perfection is the biggest roadblock. The truth is, you’ll never have the “perfect time” or the “perfect plan.” What matters is getting started.

Ask yourself:

  • What is one action I can take today that my future self will thank me for?
  • What’s the smallest, easiest step toward the bigger change I want?

Take your next step today

You don’t need to overhaul your entire business in one go. Start with one repeatable process, one new habit, or one piece of technology.

Those steps add up. Over time, they transform how your business runs—without the stress of doing everything at once.

Ready to make your next step count? Explore how the Pure Bookkeeping System helps you put structure in place, one process at a time. 

 

Katrina Aarsman

Article by Katrina Aarsman

Author of Grow, Profit, Exit, mother of two and mentor Katrina Aarsman has been with Pure Bookkeeping since 2018. As spokesperson for Pure Bookkeeping Australia, Katrina uses her role to help bookkeeping businesses in a meaningful way. Along with leading development, implementing goals and upholding values, Katrina is dedicated to staying in touch, on top of trends and issues with the bookkeeping industry. Before Pure Bookkeeping, Katrina built a multi-staffed bookkeeping business that she sold in 2015. Since then she has guided, supported and helped bookkeepers build and grow their businesses. She continues to find new things that inspire her and the people around her. Currently, she is exploring meditation and dreaming of one day living by the water.