Workbooks
Day 1 Session Replay
Business Blueprint Roadmap
Speakers: Katrina Aarsman and Debbie Roberts
Summary: Join Pure Bookkeeping Co-founder, Debbie Roberts and CEO, Katrina Aarsman as they reflect on the past & talk about the business blueprint and how it can help you scale your business.
AI in the World of Bookkeeping Here in Australia
Speaker: Rob Marshall
Summary: In this session, ICB Director, Rob Marshall will take a deep dive into the "rise and rise of Artificial Intelligence (AI) and tackle the following questions:
- How does AI impact on Bookkeepers and is this good for Bookkeeping?
- Is AI good for Business?
- Is AI good for Society?
Pricing and Packaging Your Services for Scale
Speaker: Ethan Cooney and Helen Konstan
Summary: Learn first-hand tips from bookkeepers who have reworked their pricing and packaging to help communicate value. We'll talk through common challenges when adjusting fees, how to increase fees without push-back from clients, and how to present these fees to clients in a way that is value-first.
Look Towards Your Exit
Speaker: Debbie Roberts, Katrina Aarsman, Nadia Venditti and Denise Hall
Summary: Learn how to set up your business for a successful exit with our expert panel, Pure Bookkeeping Co-founder, Debbie Roberts, Pure Bookkeeping CEO, Katrina Aarsman, NV Business Solutions Director, Nadia Venditti and Xcllusive Business Sales Associate, Denise Hall.
Day 2 Session Replay
The Detriggering Process
Speaker: Sharon Francisco
Summary: ‘The De-Triggering Process’ - Demanding deadlines and clients that trigger us can dent our confidence and leave us feeling flat… learn how to de-trigger using a super-helpful process that will be your go-to stress buster!
The Future of Bookkeeping and Education Opportunities
Speaker: Amanda Linton, Debbie Roberts and Sharon Francisco
Summary: Discover how to stay ahead of industry trends and learn educational opportunities that can boost your career in bookkeeping.
What is Your Next Big Thing?
Speaker: Debbie Roberts and Katrina Aarsman
Summary: Join Debbie Roberts and Katrina Aarsman as they walk you through how to plan the next right thing in your bookkeeping business.
How to Build a Successful Business
Speaker: Debbie Roberts and Katrina Aarsman
Summary: Discover principles and actionable strategies to build and grow a thriving bookkeeping business.
For Non-Licensees
How to Build a Successful Business
Speaker: Sharon Francisco and Mark Moore
Summary: Discover the steps to take your bookkeeping business to the next level by cultivating the mindset and skills needed to navigate challenges and seize opportunities. Learn how to effectively position and promote your business in today's competitive landscape.
For Pure Bookkeeping Licensees
Mastermind Sessions
Day 1
Mastermind Session in Grow
Speakers: Debbie Roberts and Sas Collins
Summary: Join Pure Bookkeeping Co-founder Debbie Roberts and Sas Collins, owner of Intuitive Accounting as they discuss how to effectively scale your bookkeeping business.
Day 2
Mastermind Session in Grow
Speakers: Sharon Francisco and Mark Moore
Summary: Join Sharon Francisco, Director of Entrepreneurial Bookkeeper and Mark Moore, Director of STE Financial as they they take you through the biggest lessons they have learnt during their journey into scaling their business.
Day 1
Mastermind Session in Profit
Speakers: Helen Konstan
Summary: Join Director of Zilch Bookwork, Helen Konstan as she shares invaluable insights on how to make your bookkeeping business profitable.
Day 2
Mastermind Session in Profit
Speakers: Debbie Roberts and Helen Konstan
Summary: Join Pure Bookkeeping Co-founder Debbie Roberts and Helen Konstan, Director of Zilch Bookwork as they take you through the biggest lessons they have learnt during their journey into profitability.
Day 1
Mastermind Session in Exit
Speakers: Katrina Aarmsna, Nadia Venditti and Denise Hall
Summary: Join Pure Bookkeeping CEO Katrina Aarsman, NV Business Solutions Director, Nadia Venditti and Xcllusive Business Sales Associate, Denise Hall as they share tips on how to plan for a successful exit.
Day 2
Mastermind Session in Exit
Speakers: Katrina Aarsman, Mark Emney, Nadia Venditti
Summary: Join Pure Bookkeeping CEO Katrina Aarsman, NV Business Solutions Director, Nadia Venditti and Director and Co-Owner of DMY, Mark Emney as they take you through the biggest lessons they have learnt during their journey into exit planning.
Breakout Sessions
Day 1
Day 2
Futrli Demo, with Jess Bulafkin
Futrli is built to help you run your business better. Change the way companies operate by providing data and technology insights to make your business more successful. By incorporating daily data-driven insight, cash flow management, reporting forecasting and scenario planning, issues are identified faster, better decisions can be made, and your business can be more successful.
Day 1
Day 2

Ignition Demo, with Ethan Cooney and Helen Konstan
Ignition is the world’s first client engagement and commerce platform for professional services businesses that transform the way they engage clients and get paid. Thousands of businesses, including accountants and bookkeepers, all around the world use Practice Ignition to help them grow, be more efficient and create win-win client relationships.
With Practice Ignition, businesses create long-lasting, meaningful client relationships with impressive digital proposals and a clear scope of work, giving both parties clarity over the agreement, control through automated workflow and intelligence, and confidence around payments and receivables - all in one place.
Practice Ignition supports over 300,000 monthly client engagements worth over U$1b globally with offices located in Australia, the USA, UK, Canada, and New Zealand.
Day 1
Day 2
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Practice Protect Demo, with Jon Melloy (Day 1) and Jonathan Martin (Day 2)
Practice Protect is a network security and identity management solution designed especially for accountants to manage passwords, control access and protect data.
Protect your firm with an accountant-specific cybersecurity platform offering comprehensive protection around desktops, emails, and access to sensitive data. Safeguard your firm's workstations, protect email communications, and effortlessly manage identity and team member access.
Day 1
Day 2
Pure Bookkeeping Demo, with Debbie Roberts
Pure Bookkeeping is a system to help your bookkeeping business optimally run. It provides a roadmap that can be adapted to any bookkeeping business, designed to help you grow your business.
Pure Bookkeeping is dedicated to helping entrepreneurs like you thrive. It shows you a step-by-step process on how to create powerful systems in areas like sales and marketing, human resources, and leadership.
Pure Bookkeeping’s methods are adaptable, practical, and proactive with unique training and coaching tools that will help you reach your business goals. What you walk away with is valuable knowledge and actionable steps for consistent and accurate results.
Day 1
Day 2

Pure Workflow Demo, with Terry Smith and Peter Broberg
Pure Workflow is a simple, easy-to-use workflow practice management solution that will help you manage your clients, deadlines, workflow and team with ease.
Forget about struggling to keep everything organized - with Pure Workflow, you can focus on what’s really important: your clients.




